Emmily Ketchen named CMO and VP of PC and smart devices

Lenovo Appoints CMO & VP, PC & Smart Devices

Sep 28, 2020

Lenovo Appoints Emily Ketchen as Chief Marketing Officer & VP, PC & Smart Devices

Lenovo (HKSE: 992) (ADR: LNVGY), a US$50 billion Fortune Global 500 company, has appointed Emily Ketchen to Chief Marketing Officer & VP, PC and Smart Devices.

As CMO & VP, Ketchen will lead global marketing for the entire PC and Smart Devices Business Unit that develops and drives marketing campaigns, oversees PCSD brand marketing, customer insights and creative direction across segments. Ketchen will define the PCSD marketing strategy to grow the Lenovo brand and drive expansion worldwide.

Ketchen brings more than 20 years of global, progressive marketing experience in various leadership roles for leading Fortune 100 organizations and advertising agencies. Before Lenovo, Ketchen spent nine years at HP in various marketing leadership roles in both North America and Singapore. At HP, she was most recently the Head of Marketing, Americas. Prior to HP, Ketchen held numerous marketing leadership positions at LinkedIn, McCann Erickson, Publicis Group and Grey Group.

Ketchen graduated from Pitzer College with a BA in International Relations.

Recently, Lenovo ranked #224 on FORTUNE’s annual Global 500 List and in the top 20 (#18) of all Technology sector companies cited in the List. The ranking follows a year of strong growth for the company, including revenue for the fiscal year of nearly US$51 billion and record high profit. The company is focused on delivering sustainable growth in a challenging global environment, through both its core businesses as well as new services and solutions opportunities presented by its service-led intelligent transformation.

ON Partners consultants Brad Westveld and Sean Cantarella are proud to have partnered with Lenovo and Emily Ketchen on this successful placement. View more of ON’s recent success in marketing here.

About Lenovo

Lenovo (HKSE: 992) (ADR: LNVGY) is a $50 billion Fortune Global 500 company that employs 57,000 employees and operates in 180 markets around the world. Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that create a more inclusive, trustworthy and sustainable digital society. By designing, engineering and building the world’s most complete portfolio of smart devices and infrastructure, we are also leading an Intelligent Transformation – to create better experiences and opportunities for millions of customers around the world. To find out more, visit https://www.lenovo.com.

About ON Partners

ON Partners propels an organization’s mission by building C-level and board leadership teams. Founded in 2006 by like-minded consultants as a values-driven alternative to the multi-service global firms they were leaving behind, ON delivers a better executive search experience. Named by Forbes as one of America’s Best Executive Recruiting Firms and to the Inc. 500/5000 Lists seven times, the firm is consistently ranked among the top 20 retained executive search firms in the U.S.

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About ON Partners

In a high-tech world, our difference is human. ON Partners is a pure-play retained executive search firm building C-level and board leadership teams for high-growth private and public companies, private equity, and venture capital.

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