Successful Placement: BRAVAS – CRO

Nov 16, 2020

Former Alert 360 Exec Jim Boots joins Bravas as Chief Revenue Officer 

Bravas LLC, the nation’s leading installer of luxury smart home systems, has appointed Jim Boots to Chief Revenue Officer. As the number one ranked custom integrator in the market, Bravas works to ensure that technology complements and enhances any space.

Jim is a sales leadership professional with significant experience at the executive level influencing and driving growth to ensure the short and long-term expansion of revenue in a lean organization. He is an energetic leader who can drive results by developing, implementing, and executing sales programs that align with business strategy. He has incredible experience building an organic sales channel and transforming a forty-year-old dated security company into an industry leader of technology. He was also recruited by a Top 10 security company to lead a tenured residential B2B sales team into the evolution of cloud-based solutions. He has built an organic sales channel for a nationwide security company faced with diminishing returns.

Jim holds an AAS in Computer Information Systems – Networking from Bryan University and will be based in Dallas, TX.

ON Partners consultant Brad Westveld is proud to have partnered with Bravas and Jim Boots on this successful placement.  Read more recent Chief Revenue Officer placements from ON Partners here.



Bravas is a leading national technology integrator that provides Beautiful Places and Smart Spaces for where their customers live, work, and play. Focused on the luxury market, Bravas completes more than 4,000 residential and commercial projects across the US every year.

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