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Blume Global Appoints Vice President of Marketing
Blume Global Appoints Kaitlin Peterson to Vice President of Marketing
Blume Global, a leader in global logistics and digital supply chain solutions, has appointed Kaitlin Peterson, IMBA to Vice President of Marketing. Blume Global delivers a unique approach to powering global supply chain networks, with a focus on providing logistics and supply chain solutions that help all participants in the ecosystem collaborate and meet customer service commitments, from logistics service providers to ocean carriers to BCOs and shippers to the vast global motor carrier network.
Peterson is an experienced B2B digital marketing leader in supply chain tech. Prior to joining Blume, she spent over nine years at Körber Supply Chain, where she was most recently the Vice President of Field Marketing, leading the field marketing organization for Körber Supply Chain (formerly HighJump) software in North America, including annual customer conference, events, demand generation, and business development. Prior to that, she led the integration of the Business Unit Software for Körber (formerly Körber Logistics GmbH) including business development, business operations, and functional operations as the Director, Program Management Office. At Körber, Peterson was a 2017 CSCMP Emerging Leader Nominee and Founder of HighJump Women Leaders in Supply Chain. Peterson held various marketing positions at Körber including corporate marketing, web & product marketing, communications, and business development.
Peterson holds an International MBA and a BSBA in International Business, Cum Laude, from the University of Denver, Daniels College of Business.
Blume Global delivers a unique approach to powering global supply chain networks, with a focus on providing logistics and supply chain solutions that help all participants in the ecosystem collaborate and meet customer service commitments, from logistics service providers to ocean carriers to BCOs and shippers to the vast global motor carrier network. Blume solutions build on decades of network and data-driven connections to create real-time visibility, as well as the logistics execution to help customers in retail, manufacturing, consumer packaged goods (CPG), hi-tech and network partners — including carriers and service providers — translate visibility into real value for customers. Blume Global supports the supply chain in every move, mode and mile.
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