Transformco Names New Chief Marketing Officer

Oct 23, 2023

Patrick Dodson Appointed as Chief Marketing Officer at Transformco

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Transformco, a leading integrated consumer services organization focused on seamlessly connecting the digital and physical shopping experiences to serve its members – wherever, whenever and however they want to shop, recently appointed Patrick Dodson as Chief Marketing Officer.

Dodson is an accomplished B2B and B2C marketing leader with a decorated career in performance marketing, complex media, content strategy, and user experience landscapes. His expertise spans across Fortune 500, mid-size and private equity across marketplaces,

He joins Transformco from CoStar Group where he served as the Vice President, Head of Marketing Apartments.com. Prior to that, he was the Senior Director of Marketing, Autotrader.com and Kelley Blue Book.. There he was responsible for multi-channel, product, and sales enablement strategy, and demand generation. He has held additional roles at Greensky and Georgia-Pacific/Koch Industries,

Dodson earned his BBA, Marketing from the University of Georgia and his MBA, Marketing and Finance from Emory University.


Executive Search Partnership: Transformco

 

ON Partners partners Andy Hickman and Alex Pelak are proud to have partnered with Transformco on this retail chief marketing officer executive search. Learn more about ON Partners by downloading our recent Talent Intelligence Report, where we open up on our data innovation and research, offering a fresh perspective on executive hiring.

Transformco is a leading integrated retailer focused on seamlessly connecting the digital and physical shopping experiences to serve its members – wherever, whenever and however they want to shop. Transformco is home to Shop Your Way®, a social shopping platform offering members rewards for shopping at Sears, Kmart and other retail partners. Transformco operates through its subsidiaries with full-line and specialty retail stores across the United States.

To learn more about partnering with our executive search firm, meet our executive search consultants.

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